Medical animation is an educational video or movie created using 3D motion graphics to explain the mechanism of action (MoA) of a medical device, biomedical technology, pharmaceutical drug, or an anatomical or biological process. Animations are used in the medical & pharmaceutical sectors for educational purposes, demonstrations, simulation of surgeries, and analysis and comparative evaluation of treatment among others.
-:Global Market Dynamics:-
Drivers:
# Rising Adoption of Medical Animation by Life Science & Medical Device Companies
# Entry of Start-Ups in the Medical Animation Market
# Growing Pharmaceutical/Biopharmaceutical and Medical Devices Industry
# Increasing Penetration of Smartphones, Tablets, and Other Mobile Platforms
# Rising Geriatric Population and Growing Number of Surgeries Globally
Restraint:
# High Cost of Medical Animation Services
Opportunities:
# Low Health Literacy
# Emerging Economies
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What the Market Looks Like?
This report studies the global medical animation market for the forecast period of 2016 to 2021. This market is expected to reach USD 301.3 Million by 2021 from USD 117.3 Million in 2016, at a CAGR of 20.8%.
Objectives of this Study:
# To define and measure the global medical animation market on the basis of type, application, therapeutic area, end user, and region
# To identify key micromarkets and their drivers within the market, which are expected to show impressive growth opportunities in the coming years
# To analyze opportunities in the market for stakeholders and provide details of the competitive landscape for market leaders.
# To strategically analyze the market structure and profile the key players of the market and comprehensively analyze their core competencies
# To forecast the size of the market segments with respect to four regions, namely, North America, Europe, Asia-Pacific, and the Rest of the World (RoW)
# To track and analyze competitive developments such as agreements, collaborations, and partnerships; marketing and promotions; and new product launches
Geographical Growth Scenario:
Geographically, the global medical animation market is divided into North America, Europe, Asia-Pacific, and the Rest of the World (Latin America, Middle East, and Africa). North America is expected to account for the largest share of the medical animation market in 2016, followed by Europe, Asia-Pacific, and the Rest of the World. The Asia-Pacific market is projected to grow at the highest CAGR, and serves as a revenue pocket for companies offering medical animation.
Leading Market Players:
Some prominent players in the medical animation market include Infuse Medical (U.S.), Hybrid Medical Animation, Inc. (U.S.), Ghost Productions, Inc. (U.S.), Scientific Animations, Inc. (U.S.), INVIVO Communications, Inc. (Canada), Random42 Scientific Communication (U.K.), Radius Digital Science (U.S.), Nucleus Medical Media, Inc. (U.S.), AXS Studio, Inc. (Canada), Visible Body (U.S.), Elara Systems, Inc. (U.S.), Animated Biomedical Productions (Australia), XVIVO Scientific Animation (U.S.), Blausen Medical Communications, Inc. (U.S.), Trinsic Medical Animation, LLC. (U.S.), Viscira (U.S.), Understand.com (U.S.), and Medmovie, Inc. (U.S.), among others.
Target Audience for This Study:
# Medical Animation Service Providers
# Life Sciences Companies
# Medical Device Manufacturers
# Market Research and Consulting Firms
# Healthcare Service Providers
# Teaching Hospitals and Academic Medical Centers (AMCs)
# Medical Research Institutes
# Community Centers
# Regulatory Bodies
# Venture Capitalists
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